profile

Thomashoenselaars.

Front End Developer and Product Innovation Consultant

I specialize in turning complex concepts into products that strike the perfect balance: desirable for users, viable for business, and technically feasible. My background in music production and social sciences infuses a creative and analytical perspective into my work, allowing me to approach tech and innovate with a creative lens. As a Frontend Developer & Product Innovation Consultant, I thrive where customer needs and business goals align. I'm passionate about using Coded Prototyping and Outcome Driven Innovation to drive meaningful outcomes with tech.

  • ''Thanks to Thomas, we have been able to test and investigate matters in a very efficient way. As a result, we avoid investing in a project at Greenchoice where the results ultimately did not align with the objectives.''
    Ralph VredenburgProduct & Proposition lead @ Greenchoice
  • ''We have been assisted in a very professional and efficient manner to gain insight into the demand for this new service among our target group. They have the knowledge and commitment to concretely help you further. Very involved and professional!''
    Charlotta FeithProjectmanager @ NBD Biblion
  • ''Thanks to Thomas' expertise and approach, we have established a data-driven cycle of experiments in a short period of time. Linking customer needs to our goals is a very valuable way to identify opportunities for conversion improvement. We are now going to apply this method to other products and propositions.''
    Els HoenkampProduct Development @ Greenchoice
  • ''Thomas is your go-to guy when you need complex projects or product features made simple. His technical expertise, great communicative skills and organizational sensitivity helped me make the right choices as a Product Owner. [...] Over the years I have worked with many developers, but Thomas is definitely one of a kind. He is not just a developer, he is the kind of problem solver every organization needs. ''
    Kevin DamstraProduct Owner Customer Data @ Sunweb

More Cases

Cover Image for Company website and Design System
Greenchoice

Company website and Design System

This project with Greenchoice was a pivotal point in my career, significantly enhancing both my technical and soft skills, and reinforcing my belief in the power of customer-centric development and agile methodologies for achieving business and user goals.

Cover Image for Exploring the streaming market as a public library
NBD Biblion

Exploring the streaming market as a public library

The Biblioscoop project with NBD Biblion was a challenge that not only showcased the feasibility of a library-focused streaming service but also demonstrated the critical role of customer feedback in shaping service offerings.

Cover Image for Recommending the perfect book
NBD Biblion

Recommending the perfect book

The project's aim was to address the issue of low reading skills among youth in lower education schools, building upon previous qualitative research done with the target audience.

Cover Image for Predicting energy need with data and AI
Priva

Predicting energy need with data and AI

The Eco Building dashboard uses AI-driven forecasts based on a digital twin of the building to provide building managers with information about their building's performance.

Cover Image for A Design System for 15+ products
Sdu

A Design System for 15+ products

The Titan Design System project at SDU was very important for my career, sharpening my skills and deepening my understanding of design systems in large-scale environments.

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XpertHR

Your digital HR partner

A project with emphasis on balancing the need for ongoing product enhancement with the limitations of a legacy system, all while preparing for a significant technological transition.